Bert raises a mug under a Brew Is Truth cap — Coo Coo’s Coffee mascot

Our Mission

We’re here to make the everyday stuff — your first cup, your evening tea, that hoodie you live in — feel a little more human, a little more joyful, and a lot more you.

Small Batch of Friends® Quality & Craft Kind Community Brew Education

What we’re really building

On paper, Coo Coo’s Coffee sells coffee, tea, candles, and cozy gear. In real life, we’re building a small corner of the world where people feel seen, welcomed, and invited in — whether you’re a coffee nerd, tea-only, candle-obsessed, or just here for Bert the gecko.

Our mission is simple: craft better daily rituals, one small-batch moment at a time — for you, your people, and the communities we care about.

Everyday rituals • Real people • Zero snobbery

What “quality” means to us

Quality isn’t just a buzzword — it’s how we decide what makes it onto the site. We keep it grounded: thoughtful ingredients, honest descriptions, and brew tips that help you actually enjoy what you buy.

Coffee

  • Small-batch roasted with balance and clarity in mind.
  • Flavor-first profiles, not just “dark” or “light.”
  • Clear notes + brew guides so you can dial it in.

Tea

  • Classic leaves and clean-ingredient blends.
  • Simple temps & times for hot, iced, and cold brew.
  • Caffeine-free comfort options for evenings & little ones.

Candles & Melts

  • Candles by Christie poured in small, intentional batches.
  • Scents designed for real homes — cozy, not overwhelming.
  • Safety first with clear care guidelines.

Threads you’ll actually wear

We design apparel to feel like that one tee or hoodie you always reach for: soft, easy, and a little bit ridiculous in the best way.

  • Relaxed unisex fits; check our size guide.
  • Simple wash & care tips so prints stay sharp.
  • Art that tells a story — not just another logo on your chest.

Small Batch of Friends®

SBOF is our umbrella for all the humans who make this fun: the early risers, late-night creatives, caregivers, service workers, introverts, extroverts, and everyone in between.

  • First look at new drops and cause-forward designs.
  • Brew hacks, pairing ideas, and seasonal rituals.
  • A standing invitation to bring your whole self, quirks and all.

Visit the SBOF hub →

Cause & community (where your dollars go)

We believe small brands can do real good — especially when it comes to supporting families and kids facing hard things, like childhood cancer.

As this grows, you’ll see more detail on our Cause & Community collections and in product pages.

How we make decisions

How it feels to be here

The spreadsheets are important, but this is the part that matters most to us.

“Coo Coo’s feels like walking into a coffee shop where everyone already saved you a seat — even if you’re just shopping from your couch.”
— Small Batch of Friends community member
Coo Coo’s promise: if something shows up that doesn’t feel like “you’ll actually use this,” talk to us. We’d rather fix it, learn from it, and keep improving the Small Batch of Friends experience than pretend everything is perfect.

For press, wholesale, or collab ideas, email support@coocooscoffee.com with “Press / Collab” in the subject line.

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